Did you see the news this morning? Facebook Timeline is now being rolled out for Pages.

First of all, don’t panic!

Second, here are our main takeaways about this development:

• Pages can now include covers – see below for an example of a cover from charity:water.

(more…)

Are you getting ready to launch your year-end fundraising campaign? Before you hit send, make sure you’ve read these posts with our end of year fundraising tips:

• If you need a refresher on the big picture strategy for your campaign, like why you should send email appeals, when to send them, and what to say, then check out this recording of the End of Year fundraising webinar we held last month with Salsa Labs!
• Still stuck on what to say in your emails to supporters? Here’s one tip you should definitely use.
• Don’t reinvent the wheel: find out what tests and tactics worked for our clients in 2010 and 2009.

Did you catch up with all of Facebook’s recent changes? Don’t worry – you’re not in danger of running out of things to do, because Twitter just started rolling out a major redesign that will apply to Twitter.com, TweetDeck, and all of its mobile apps. Only a small portion of Twitter users are affected so far, but they’ll eventually affect all Twitter users – and they’ll impact brands differently than individuals.

Wondering how these changes will affect your organization’s Twitter account? Look no further! Here’s the low-down on the best new features and why they matter.

(more…)